• Quality of the product

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    The use of logos does not prevent the clandestine entrance of fallacious appeals in the Brabantia ad. The objectiveness of the ad's message leads to the use of misdirected fallacies in the caption. Formerly, the caption is divided into three segments. The dimension and bold font of the name of...
    A wide-angle shot is used in the advert where hundreds of boxes of the product are shown. This could represent the different alternative colours that is available and that the product comes in a wide variety of colours that suit your tones and natural colour. The editing sequence is probably seen...